My name is Elena Beaupain and since 2016 as an Image and Style Consultant, my personal wish is to enhance your identity and let your style stand out.
Uniqueness and awareness give us the confidence to face every occasion successfully, both in our private lives and in our professional lives.
After many years of experience in the business, I am aware that passion is not enough to make a dream come true.
I decided to start a professional and intensive training program first at the MOODART school in Verona, and continued through specific, renowned and internationally recognized courses, taught by competent and highly qualified teachers at the Carla Gozzi’ Academy and at the Italian Image Institute, with whom I still collaborate.
My previous studies and professional choices took me to Asia for a few years where I had the opportunity to extend my perspectives and my knowledge, but most of all, to get in touch with the world of Beauty, my passion.
I got my degree in Oriental Languages and Literature when China was still little known. The streets were packed with bicycles, people used to wear the same uniform and censorship (still largely active today) kept this distant country even more far away from individual style, both geographically and culturally.
Anyway studying this culture was not enough for me. Thanks to a strong spirit of adaptation and a lot of courage, I decided to live there at different times, deepening on my studies and establishing professional local contacts which I have kept for about 20 years.
I was able not only to live these experiences but to face my fears and insecurities while challenging myself.
Once I finished my studies, I started working in the world of Beauty and professional aesthetics within the Asian market for an Italian company producing high-quality skincare.
Comparing such different cultures in this professional field gave me the opportunity to develop a broader vision of the world of beauty, not only made of fashions and trends, but rather designed to provide customized solutions to satisfy a desire for individuality.
Women dared to dye and change their hair from the usual black straight style to permed and with unlikely permed colored curls only in the most modern and developed cities of China, to break away from the common long, smooth, styled low ponytail hair.
There was a basic need for distinction and personality which created an open avenue from China to the outside world, which offered different models to replicate.
It was clear to me that the desire to be unique, to have our own character and style to uniquely express ourselves is universal.
I became more and more involved and interested in this aspect, realizing that the image I was giving of myself did not match with what I felt inside and that I wanted to share my true style.
I embarked on this journey with a fair amount of self-criticism and humanity led me to acknowledge that many of the things I had done so far were meant to satisfy someone else, that I wanted something different.
I decided to get back in the game, with all my knowledge and experience. It’ s a choice for myself to share this wonderful adventure with anyone who wants to learn how to rediscover themselves, highlight their personality and bring out their style.
Being a book enthusiast, I combine training and practice with the studying that help me to better understand fashion and its evolutions to get to know designers and icons that have shaped different eras and that still today have an important influence on the stylistic choices of fashion.